Optimise.You (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect the personal information you provide when you visit our website or join our waitlist. We handle your data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Who we are
For the purposes of data protection law, Optimise.You is the data controller responsible for your personal information. If you have any questions about this policy or how we handle your data, you can contact us at [email protected].
Information we collect
When you join our waitlist or get in touch, we may collect:
- Your name — first and last name.
- Your email address — so we can contact you about our launch.
- Your town or city — to understand demand by location.
- Technical data — limited information such as browser type and general usage data collected automatically (see our Cookie Policy).
How we use your information
We use the information you provide to:
- Notify you about our launch and when we open in or near your area.
- Respond to enquiries you send us.
- Understand interest across different locations to inform our rollout.
- Improve our website and the service we plan to offer.
Legal basis for processing
We process your personal data on the basis of your consent, which you give when you voluntarily submit your details through our waitlist form. Where relevant, we may also rely on our legitimate interests in developing and marketing our service, provided these interests do not override your rights. You may withdraw your consent at any time (see “Your rights” below).
Sharing your information
We do not sell your personal information. We do not share it with third parties for their own marketing. We may share limited data with trusted service providers who help us operate our website and communications, and only where they are bound to protect your data. We may also disclose information if required to do so by law.
How long we keep your data
We retain your waitlist information only for as long as necessary to keep you informed about our launch, and no longer than is reasonable for that purpose. If you ask us to remove your details, we will delete them promptly.
How we protect your data
We use appropriate technical and organisational measures to keep your personal information secure and to prevent unauthorised access, loss or misuse.
Your rights
Under UK data protection law you have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate or incomplete data.
- Request erasure of your data (“the right to be forgotten”).
- Object to or restrict our processing of your data.
- Withdraw your consent at any time.
- Request a copy of your data in a portable format.
To exercise any of these rights, email us at [email protected]. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority, at ico.org.uk.
Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “last updated” date.